Platform logins XR / Adstream Login Print Login RadioVault Login Sub-Saharan Africa · Support
The XR system

More than delivery. One eco-system for all your media.

A central, metadata-driven library that organises, delivers, archives and shares your advertising across every medium — television, radio, print, digital, DOOH and social.

01

A central media asset library

The XR system is a metadata-driven media asset management library. Every piece of your digital media is organised in one place and made findable through rich metadata — whatever it's used for.

TelevisionRadioPrintDigitalDOOHSocial media
02

Workflow orchestration, end to end

XR orchestrates the entire workflow: delivering your media to multiple endpoints, archiving it safely, and giving your team the tools to manage, review and share it.

Deliver to endpointsArchiveManageReviewShare
03

One partner for delivery

Television, radio and print delivered across sub-Saharan Africa by a single team — one relationship for every medium and every endpoint.

What we deliver

Three platforms. One delivery partner.

Whatever the medium, your commercial reaches the right destinations across sub-Saharan Africa — compliant, on-spec, and on time. Log in to each platform below.

Television

TV commercial delivery

Broadcast and VOD spots delivered to stations and platforms across the region on the XR Global network, with format and compliance checks built in.

  • Automated spec & QC validation
  • Trackable delivery to every destination
  • Powered by the XR Global platform
Print

Print & press delivery

Publication-ready artwork sent to newspapers, magazines and press titles across sub-Saharan Africa, with the right specs for every publisher.

  • Print-ready file handling
  • Publisher-specific specifications
  • Confirmed, auditable delivery
New · Aug 2026
Radio

RadioVault delivery

Our newly launched radio platform delivers commercials to stations across the region — built for the way African radio buys and traffics spots.

  • Purpose-built for radio delivery
  • Station-ready audio, every time
  • Launched 3 August 2026
Reach

Built for delivery across sub-Saharan Africa.

One integration, one team, and one point of accountability for reaching broadcasters, publishers and radio stations across the region — with the global standards of the XR platform behind every send.

TV
Broadcast & VOD destinations
Print
Press & publication titles
Radio
Stations via RadioVault
One
Partner for all three
Confirmed markets
South AfricaAngolaBotswanaCameroon Democratic Republic of CongoeSwatiniEthiopiaGabon GhanaKenyaLesothoMalawi MauritiusMozambiqueNigerNigeria TanzaniaUgandaZambiaZimbabwe
Why XR Africa

Global standards, delivered locally.

01

Platform-backed

The XR Global platform underpins delivery, bringing enterprise reliability to the region.

02

Compliant by default

Spec, format and QC checks built into every send, so commercials arrive ready to run.

03

Local expertise

A team that knows how media buys and trafficking work across sub-Saharan Africa.

Newly launched · 3 August 2026

Introducing RadioVault.

Radio has always been central to reaching audiences across Africa. RadioVault is our purpose-built platform for delivering radio commercials to stations across the region — fast, station-ready, and trackable from send to air.

On the roadmap

Coming soon to XR Africa.

We're extending the platform beyond delivery, bringing more of the XR Global toolset to the region. Here's what's next.

Coming soon
Music cue sheets

Automatic cue sheet creation

Generate accurate music cue sheets automatically for both television and radio deliveries — removing manual paperwork and speeding up reporting.

  • For television & radio deliveries
  • Generated automatically from your delivery
  • Faster, cleaner music reporting
Coming soon
Rights management

Music & talent rights

Manage music and talent rights for television from the start, with music rights for radio following soon — keeping every campaign compliant across platforms.

  • Music & talent rights for television
  • Music rights for radio to follow
  • Stay compliant across every platform

Ready to deliver across the continent?

Tell us about your campaigns and we'll get you set up on the right platforms.

Contact sales